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Engadget Interviews TimeTrax CEO

Elliott Frutkin TimeTrax

You can’t read this interview at Engadget with Elliott D. Frutkin, CEO of TimeTrax, and not think, “Smart guy.” He’s the head of the firm that offers time-shifting and space-shifting for satellite digital radio broadcasts by connecting a satellite radio receiver with PC software that can grab the tags and records discrete chunks. The recorded audio can be played back anywhere, but it has your subscriber ID embedded which makes it less likely you’d share it. (I had this idea with a colleague long ago: you’d put an eBook buyer’s credit card number on the first page, making it very unlikely they’d share it.)

Read the rest of the interview over at Engadget. It was conducted by my friend and colleague J.D. Lasica who is writing a soon-to-be invaluable book on the war Hollywood is waging against what he calls the digital generation.

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